Metaverse OR Pet Meta

As the maturity of the pet industry continues to improve, the concept of "metaverse" has also penetrated into the pet industry, bringing new models and opportunities to the pet industry.

In this context, the first domestic pet metaverse platform Pet Meta was born. It was established under the dual opportunities of the global pet economy and the Metaverse. It is the first domestic pet brand that combines online and offline, integrates virtual and real, and takes the lead in completing the terminal closed-loop.

Pet Meta aims to empower the pet economy with the underlying technology of the blockchain, and combine the three of "pet economy + emotional economy + digital economy" by issuing "digital pets".

In Pet Meta, you can learn the essential knowledge of pet health and feeding regulations in the virtual world, experience daily life such as changing water and feeding food, walking pets and shoveling feces, pets bring you fun, and they will not be Aging leaves you.

Its universe Pet Meta is not only a new beginning, but also an industry "revolution". It is different from the previous cloud pet raising, and it is also different from the recent hot "cloud raising pet". Here, you will use your own Adopt a pet by identity and realize the interaction between people and pets in a parallel world.

So how to understand "it universe"? How does "it universe" constitute a complete form?

This requires a first understanding of the concept of "metaverse".

The Shenyang team of Tsinghua University gave a comprehensive definition in the "Metaverse White Paper", that is, "The Metaverse is a new Internet application and social form that integrates a variety of new technologies and integrates virtual and reality. It provides immersion based on extended reality technology. based on digital twin technology to generate a mirror of the real world, build an economic system based on blockchain technology, closely integrate the virtual world and the real world in the economic system, social system, and identity system, and allow each user to produce content and World Editor", from this, we can see the "complete form" of its universe from 6 aspects:

virtual reality

The other universe must be an objective and independent virtual world, in which you can interact with pets;

carry identity

The user enters its universe with a certain identity;

Immersive

Users can wear external displays such as helmets, or not;

interoperability

The user's property, reputation, account, equipment, etc. in its universe can be used or exchanged for value to a certain extent;

work and play

Users can carry out creative work and entertainment, and gamify pets;

property rights and the economy

User-created content has decentralized and recognized ownership through NFT (NFT technology brings the attributes of private property: confirmation, trustworthiness, and scarcity).

Its universe opens a new era of pet raising, its arrival is inevitable, but it still takes a process to be accepted and understood by people.

Miaohuwang, the first trendy pet product brand in Metaverse in China, is also an important step in the marketing of the brand to GenZ users as the co-publisher of the universe. It is the key layout of the brand's digital construction and leads the development of the industry. For Miaohuwangye, its own IP image "rides" digital collections, a cutting-edge marketing content carrier, and its commercial value and its own development will be exposed by more users. Up to now, all the digital collections of the "Modern Holiday" series jointly released by Meowwang have been sold out.